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After Netflix, Amazon Prime Video Lower video quality in India to reduce stress on Internet Infrastructure

After Netflix, Amazon prime video has reduced its streaming bitrates to reduce stress on mobile and broadband networks amid the higher internet uses in the country due to lockdown to prevent the spread of coronavirus. Just like Netflix, this doesn’t affect video resolution. You will still able to enjoy your favorite movie or web series in HD and 4k resolution.

“We support the need for careful management of telecom services to ensure they can handle the increased internet demand with so many people now at home full-time due to COVID-19,” Prime video spokesperson said in an email statement.

Now all streaming platforms including Youtube, Facebook, and Netflix have lower their video quality in India. Earlier Netflix lowers its video quality for 30days, to cut 25% traffic. Facebook also followed the same and reduce its bitrate in Facebook video platform and in Instagram. Later Youtube announced it will switching to SD mode by default when you try to play a video. However, it will slowly roll out.

Earlier Industry body Cellular Operators Association of India (COAI) requested all OTT streaming platforms to temporarily move to SD from HD, as Internet use increased due to more people staying inside the home.



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